Ramen Hero home delivers high quality and authentic Japanese ramen that’s convenient, easy-to-make and guaranteed to bring friends and family together.

"This lovable cowboy selling ramen is the ad star 2020 needed."

Adweek

Iyashi worked with Ramen Hero to create brand strategy, brand identity, brand messaging, UX + visual design, art direction, photography, video, packaging design, advertising, content strategy, go-to-market strategy, performance marketing and communications.


Photography: Maren Caruso
Illustration: Juan Molinet
Video Production: Avocados & Coconuts

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